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發表於 2024-2-1 14:23:09 |只看該作者 |倒序瀏覽
Before applying this idea to your content, let's consider how to deliver a minimum viable product. Let's say your team believes your customer base wants a car. By producing a specific output (the car), you get a specific result (the target audience is happy and wants the car) and it impacts the business in the form of revenue (people buying the car). Suppose. But your team doesn't understand how to deliver a minimum viable product. We have divided the release of the car into four stages, or iterations. . One, two, or three iterations won't give you any insight into what your customers want. How not to deliver a minimum viable product

How not to deliver a minimum viable product Iteration 1 creates the wheel. If the customer wants a car, they will be disappointed, as the frowning face indicates. Iteration 2 (2 wheels on an axle) still does Special Database  not have a minimum viable product. Separating the two wheels does not help those looking for a way to move from place to place. The customer is not going to buy this pair of wheels. Iteration 3 without a steering mechanism leaves people unhappy and unwilling to buy. Iterations 1, 2, and 3 are not viable products. Iteration 4 finally delivers the complete vehicle. Up until this point, no one wanted anything to do with your output. There are no results to observe and learn. What if your hypothesis is wrong and your audience really wanted a boat and not a car?



You would have wasted a lot of time and resources building cars and wrongly expected to make people happy and have them shower money on your company. And you wouldn't have learned anything. If you only deliver the final product, there are no results to learn from small iterations @AndreaFryrear Click to Tweet A more useful approach would be (MVP stands for minimum viable product): How to deliver a minimum viable product How to deliver a minimum viable product Here, you simultaneously learn from and (to some extent) assist your audience in each iteration. This is the correct way to manage the minimum viable approach. The hypothesis is the same, but the approach is different. Iteration 1 doesn't please customers, but the output (skateboard) gives people a way around it. The second iteration will produce a scooter that will get closer to what people want.
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