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Don't be afraid to experiment If you don't experiment, you'll use the same tactics over and over again even when it's clear they don't work. This is a sure way to see an unfavorable ROI and receive an even smaller marketing budget next year. Experiment regularly, as it will give you new opportunities to accelerate the growth of your business and give you a better.

Chance of achieving a positive ROI. For example, if you've never delved into personalization, why not experiment with personalized emails to get started and see the results? Or why not try subject philippines photo editor lines and landing pages. There are many things you can do. Set aside a portion of your marketing budget for experimentation. Whether it's adopting a new channel.



To drive marketing activities and benchmark results or investing in specific software, start by choosing an area to focus on. Use that area and keep experimenting until you can't improve any more. Has an experiment failed? Brilliant. At least you know what doesn't work, so don't get upset and move on to another area of ​​focus and experiment again.